Picasso Multimedia provides a Digital Marketing Course. Because it is one of the most demanding careers in this day and age. Businesses are increasingly reliant on digital platforms. As a result, their marketing strategy is likewise shifting to the digital realm. The need for professionally qualified digital marketers is increasing significantly. As a result, digital marketing is becoming a prominent professional path.
To be honest, you may take Digital Marketing Course from Picasso Multimedia to become a good marketer. The main reason is that you will learn practical work with real-world projects. Begin working immediately in a job, or establish your own company or freelance in digital marketing.
The many specialty areas include Search Engine Optimization and Social Media Marketing. So you may begin your career in any of these fields. Those with prior marketing skills may also advance their careers via digital marketing. Part-time freelancing may be profitable for housewives and students alike.
Picasso Multimedia offers both online and in-person classroom programs. The course price may also be paid in installments.
How much does a digital marketing course cost?
The course price for 6 months of Picasso Multimedia Digital Media and Marketing is 45,000/-, payable in monthly installments.
(Admission cost – 7,500/- and balance charge – 7,500 X 5 Months).
Students may pay their fees online via Net Banking, Google Pay, Phone Pay, and other methods.
We also have the ability to provide short-term courses. If you wish to improve your skills in any certain field. Picasso Multimedia provides-
SMM (One Month) – Social Media Marketing (Course Fee – 7,000/-)
SEO (Search Engine Optimization) – (1 Month) – (The course price is Rs. 7,000/-.)
Facebook Promotion & PPC – (1 Month) – Promote your business on Facebook and via Pay Per Click. (The course price is Rs. 7,000/-.)
What Can You Expect to Learn in a Digital Marketing Course?
- Search Engine Optimization (Search Engine Optimization, On-Page & Off-Page)
- SEM (Search Engine Marketing)
- SMM (Social Media Marketing)
- SMO (Social Media Optimization)
- Google Adwords (Search ad, Banner ad, YouTube ad)
- Analytics by Google
- Marketing on Facebook
- Instagram Promotion
- Marketing with Content
- Email Promotion
- Creating Leads
- SMS Marketing Campaign
- Marketing Through Affiliates
- Case Studies in Practice
- Photoshop for Graphics in Digital Marketing
- Adobe Premiere Pro
Digital Marketing Course Syllabus
You will study each stage extensively by conducting real projects at the Picasso Multimedia Digital Marketing Course. Digital marketing is not a magic wand, but rather a method. Successful marketers use the approach correctly in order to get success. With real-world case studies, you will study every facet of the digital marketing curriculum. This enables you to comprehend how the sector reacts to digital marketing. The field of digital marketing encompasses all aspects of your activity in the sector.
Fundamentals of Digital Marketing
The principles of digital marketing are the first thing you will study in the Digital Marketing course. This section discusses the necessity for and significance of studying digital marketing.
Search Engine Optimization (SEO)
Search Engine Optimization (SEO) is a critical component of digital marketing that is used to get better exposure and higher ranks in organic search results. It comes in two varieties. There are two types of SEO: 1) on-page SEO and 2) off-page SEO. On-page SEO necessitates specific technical components to comprehend and apply in order to optimize web page content for search engines and consumers. In layman’s terms, this entails optimizing title tags, content, internal links, and URLs. Off-page SEO, on the other hand, refers to operations performed outside of a website in order to improve the website’s search engine ranks. Off-page SEO, in a nutshell, involves backlink development, brand searches, and increased engagement and social media sharing. You will study both on-page and off-page as part of practical tasks.
Social Media Marketing (SMM)
You will learn about several social media platforms such as Facebook Marketing, Instagram Marketing, YouTube Marketing, LinkedIn Marketing, and many more in Social Media Marketing. It entails brand marketing, expanding target audience size, generating website traffic, and improving sales. Aside from that, you will learn how to raise brand recognition, enhance website traffic, distribute material with ideal timing, routinely communicate with the target audience, and analyze competition information, among other things.
Pay-per-click (PPC) marketing is a critical component of the digital marketing channel. In the commercial versions, it provides a big possibility for digital marketers to increase their traffic and conversion metrics. Google Ads (previously known as Google AdWords) is a prominent PPC advertising platform that allows companies to generate advertisements that show on Google’s search engine and other Google domains. Here you will learn about PPC, its value for websites, and how to conduct it correctly.
In terms of data and analytics, Google Analytics is the most significant component of digital marketing. In this session, you will learn about the Google Analytics method, which is specifically used to measure a website’s overall activity such as session length, pages per session, conversion rate, and bounce rate of persons visiting the site, as well as information on the source of the traffic.